Business Acumen

Desired Program Outcome:

The Sales Leader possesses and demonstrates a deep understanding of the products, services and business environment. They apply this knowledge to make sound decisions and drive sales success.

Program Objectives:

By the end of the program, participants will have the knowledge and skills to apply product knowledge and business insights to maximize sales revenue. Participants will be enabled to make decisions that positively impact the organization’s long-term success.

Program Audience:

This Program is designed for the the following persona(s):

  • Sales Leader

Program Overview:

In this program, you’ll strengthen your ability to demonstrate business acumen, a critical skill for any sales leader aiming to drive sustainable growth. You’ll dive into financial literacy, gaining a clear understanding of key metrics like revenue, profit margins, and ROI, allowing you to make decisions that enhance the company’s bottom line. The program will also guide you through strategic thinking, market intelligence, and risk management, helping you adapt to industry trends and customer needs. Additionally, you’ll explore innovative strategies to maximize sales revenue and create a customer-centric business strategy that positions your organization for long-term success.